Biella is cooperating with Fondazione Cassa di risparmio di Biella and Unione Industriale Biellese to submit the application to become one of the Unesco creative cities. If it is chosen, Biella will be the 10^th Italian creative city, therefore its heritage in the textile industry would be acknowledged worldwide. The project for the application to Unesco Creative Cities is called the “Wool Project” and it is endorsed by Master Michelangelo Pistoletto, who has come up with the project official logo (in the picture). The image represents the artistic symbol of Biella: the Third Paradise.

Maglificio Maggia shows its full support for the project by sharing the logo on its official website.

Learn more here: Il Sole 24 Ore